Author Archives: Arielle Sidrane

Our first trade show of 2024 kicks off this weekend with CoffeeFest in New York City. The show takes place at the Javits Center and will be co-located with the International Restaurant and Foodservice Show.

Offering your product in a range of sizes has many benefits. Primarily, this allows you to appeal to a larger variety of consumers. There are many factors that a consumer may consider when deciding how much of a specific product is right for them.

Thanksgiving is the perfect reminder that even in the worst of times there is always, always something to be grateful for.

When launching or rebranding a product, packaging is a key consideration for any marketer or brand manager. With so many types to choose from, sifting through the available options is sure to cause more than just a little bit of confusion.

Noticing a pretty package is one thing, but being enamored with the feel of a product is another altogether. To add an extra layer of luxury, we recommending trying a tactile texture on your product’s package.

“Your printed package can only be as good as your art file.” It’s likely you’ve heard this refrain from any printer that you’ve worked with and for good reason—it’s the truth! While the magic of digital printing can work wonders in creating beautiful imagery, it can’t do so without well-crafted art files to print from.