Category Archives: Branding and Marketing

Building Your Brand – Custom Product Packaging and Labeling

Product packaging and labeling can play a significant role in your marketing strategy. This is especially true for consumer-facing products. Learn more about how product packaging and labeling can influence consumer decisions.

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Boosting Customer Retention With Product Packaging

Gaining new customers is incredible; however, how can you establish brand loyalty, turning first-time customers into repeat buyers? Innovative product packaging solutions can boost your customer retention rate, positively influencing short- and long-term sales numbers. Learn more about some of our product packaging solutions that help you accomplish this.

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Point-of-Purchase (POP) Display Signage

No matter the industry, consumer-facing products have a lot of competition. But, when consumers browse the shopping aisles, POP display signage is one of the best ways to grab their attention. At K. Sidrane, we have the capacity to produce eye-catching POP displays, delivering your marketing message where it matters most.

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Product Packaging Specialty Finishing – Tactile Varnish

Tactile varnish not only gives your product packaging a sleek visual aesthetic but also provides a dimensional aspect. This specialty finishing technique consists of applying a thick layer of varnish over images or text you want to highlight on your product packaging.

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